Frequently Asked Questions about Meergo CDP

1. What is Meergo?

Meergo is a modern Customer Data Platform (CDP) designed to unify customer data by connecting directly to your company’s data warehouse. It provides advanced identity resolution, data governance, and a rich ecosystem of connectors to help you leverage your customer data efficiently and securely.

2. How does Meergo differ from traditional CDPs?

Unlike many CDPs that store data in their own cloud environments, Meergo integrates directly with your existing data warehouse (e.g., Snowflake, PostgreSQL). This approach eliminates data duplication and lock-in, giving you full control over your data and compliance with privacy regulations.

3. Is Meergo open source?

Meergo operates on a dual-licensing model to offer flexibility for different user needs. Our Community Edition's core software is released under the Elastic License v2 (ELv2), which means its source code is available for you to use, modify, and redistribute for most purposes, with certain restrictions to ensure the project's sustainability and protect against unauthorized SaaS offerings. All connectors and data warehouse drivers for the Community Edition are released under the highly permissive MIT license, encouraging broad contributions and integrations.

For advanced needs, the Meergo Enterprise Edition is available under a proprietary commercial license. This edition includes exclusive features for enhanced scalability, security, and advanced intelligence. To ensure maximum transparency and trust for critical enterprise operations, we also offer access to the source code for these proprietary features under strict Non-Disclosure Agreements (NDAs). This allows enterprise clients to inspect the code for security audits, compliance analysis, or deeper operational understanding, while balancing our intellectual property protection with their need for full visibility and control.

4. Can I use Meergo on-premises or in the cloud?

Yes. Meergo supports flexible deployment options. You can install it on your own servers or cloud infrastructure, giving you full control. Additionally, we offer cloud hosting options for those who prefer a managed service.

5. How does Meergo handle data privacy and compliance?

By operating directly within your data warehouse and giving you control over data flows, Meergo helps ensure compliance with regulations like GDPR and CCPA. It enables data governance features such as data lineage, consent management, and identity resolution in a privacy-conscious way.

6. What types of data sources and destinations does Meergo support?

Meergo offers a broad ecosystem of connectors and drivers that integrate with common marketing, sales, analytics, and customer support platforms. This includes major CRMs, email marketing tools, data warehouses, and analytics solutions. The MIT-licensed connectors encourage ongoing expansion by the community.

7. How scalable is Meergo?

Meergo is designed to scale with your business, leveraging the power and elasticity of modern data warehouses. It can handle large volumes of customer data and complex identity resolution processes without bottlenecks.

8. Can I customize or extend Meergo?

Yes. Since the core is source-available and connectors are MIT-licensed, you can customize and extend Meergo to fit your specific needs. The community and commercial support are available to assist you in integration and development.

9. What kind of support and documentation is available?

We provide comprehensive documentation, tutorials, and a community forum to help you get started and solve common issues. Commercial support plans are also available for enterprises needing dedicated assistance and custom development.

10. How do I get started with Meergo?

You can start by exploring our GitHub repositories to review the source code and connectors. For production use, contact our team for onboarding assistance, licensing details, and tailored support.

11. What licensing options are available for Meergo?

The Meergo core is under Elastic License v2, which allows internal use and on-premises deployment but restricts SaaS offerings without a commercial license. Connectors are MIT-licensed, offering more freedom. Contact us for details on commercial licensing and SaaS partnerships.